March 6th, 2008
Over the last 2-3 years Weblogs or “Blogs” as they are called have exploded in popularity .
Previously it’s been thought that ‘blogging’ was just for kids or geeks. However, whilst this is still the case to a certain degree; blogs are starting to be recognised by businesses both big and small as a way to ‘connect with their customers’ as a way to either enhance a brand, drive traffic to a website or simply to announce news .
So why should your business use a blog? After all if you’ve already spent time and money developing your website, what’s the point of spending even more time and money on developing and maintaining a blog.
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Tags: blogging, blogs, business blogs, search engine marketing, seo, weblogs
Posted in Search Engine Promotion, Technical Support | No Comments »
February 28th, 2008
Search engines adore web links. Of course, they adore some web links more than others. For example, a simple link exchange (reciprocal link) doesn’t have as much value to search engines and so as a result, doesn’t receive the same weighting as a non-reciprocal (one-way) link – the theory being that a one-way, in-bound link is a recommendation from a site owner to visit this linked site. The web link, itself, is like a vote to the quality of the site being linked into.
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Tags: article publication, article syndication, hosted artcles, Press Releases, search engine marketing, search engine optimisation
Posted in Search Engine Promotion | No Comments »
