Why Have a Business Blog
March 6th, 2008Over the last 2-3 years Weblogs or “Blogs” as they are called have exploded in popularity .
Previously it’s been thought that ‘blogging’ was just for kids or geeks. However, whilst this is still the case to a certain degree; blogs are starting to be recognised by businesses both big and small as a way to ‘connect with their customers’ as a way to either enhance a brand, drive traffic to a website or simply to announce news .
So why should your business use a blog? After all if you’ve already spent time and money developing your website, what’s the point of spending even more time and money on developing and maintaining a blog.
